EMBROIDERS' GUILD OF AMERICA 

Creative Direction, Website Design

I designed this website for EGA, a national needle arts organization, to bring their digital presence into the 21st century. The site needed to serve multiple roles: an online store, an education hub, a membership connector, a resource center, and an event organizer—all while reflecting the elegance and craftsmanship at the heart of their mission. The design approach honored the artistry of its members, creating a space that not only functioned beautifully but also instilled a sense of pride and belonging within the community.
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egausa.org