PURE UNCUT CANDY

Owner, Branding, Publisher
 

The branding for my independent local art magazine, Pure Uncut Candy: Louisville’s All-Inclusive Art Browser, was crafted to convey bold stability and trust, with just the right touch of irreverence. The identity was designed to be instantly recognizable and carried seamlessly across print, digital, social, and all facets of marketing communications.

The cover design needed to act as a respectful frame — allowing each cover artist’s work to take center stage.​